The Business Environment

 The Business Environment



We are delighted by the continuing success of the book and by the many kind com-
ments we have received from the staff and students who use it. Given such a response

we have retained many of the features of previous editions as well as the general
format of the book, but have added some new material and have updated the facts
and figures since the last edition. The fifth edition now contains a new chapter on
the demographic, social and cultural context of business (Chapter 5) and the section
on globalisation has been expanded considerably. We have also made a number of
other changes to meet the very helpful comments of our reviewers.
We remain indebted to all those who have helped us over the years to develop
our understanding of the subject matter. We would like to thank the team at
Pearson Education for their continued support and advice and our colleagues at the
University, particularly Gareth Glover and Jo Webb in the library. All the help and
support we have experienced is very much appreciated.
Ian Worthington
Chris Britton
November 2005
In some instances we have been unable to trace the owners of copyright material,
and we would appreciate any information that would enable us to do so.






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